4 Reasons You Should Attend Business Day 2012

Business Day 2012One week from today, Colorado State will celebrate its 34th annual Business Day. We’re not saying you should skip class, but here are some reasons you should attend…

1. Useful, Insightful Information

Everyone is trying to determine how to establish a competitive advantage in the pursuit of careers after college. CSU offers a variety of resources, and events like Business Day are extremely helpful in this conquest. These business professionals are coming to share real-world experiences from which students can learn and extrapolate valuable information.

2. Free Stuff

Apart from the actual event being FREE itself, events leading up to and revolving around Business Day will offer plenty of goodies. In honor of keynote speaker Chris Gardner, author of The Pursuit of Happyness and inspiration for the subsequent movie by the same name, the Association for Student Activity Programming (ASAP) will be hosting a screening of the film on April 2 at 6 p.m. in the Lory Student Center Grey Rock Room. Besides this being an incredible date idea, free popcorn and drinks will be provided, and there will be drawings for prizes throughout the night.

3. A Tradition of Awesome-ness

Business Day was developed in 1979 by the Business College Council and the College of Business in cooperation with the Associated Students of Colorado State University. The first speaker who helped kick off the tradition of Business Day was Ronald Reagan. Malcolm Forbes followed the next year. Last year, the line-up included Urban Meyer, Sonny Lubick and Frank Abagnale Jr., the man who inspired Catch Me If You Can.

4. Spectacular Speakers

Headlining this year’s event is Chris Gardner, author of The Pursuit of Happyness and the inspiration for the movie starring Will Smith. While Gardner will be delivering the keynote speech, the other speakers promise to bring their own expertise and knowledge to the event:

Tricia Lemmer – OtterCares

Tricia Lemmer is a community outreach advocate for OtterBox, the Fort Collins company which is an innovator of protective solutions for the leading global handheld manufacturers, wireless carriers and distributors. The OtterCares Foundation is the charitable arm of OtterBox and is dedicated to educating and empowering youth towards positive growth.

Gary Dixon – President, The Foundation for a Better Life

The Foundation for a Better Life is a non-profit organization founded in 2000 to promote “positive behavioral values.” The Foundation creates public service campaigns to emphasize its values, such as honesty, caring, optimism, hard work, and helping others. The Foundation communicates its message through television, outdoor advertising, theatre, radio, and the Internet.

Sonya Soutus – Senior VP of Public Affairs and Communications for The Coca-Cola Refreshments North American Business Unit

Sonya is responsible for media relations, brand/marketing public relations, government relations, internal and executive communications, stakeholder relations, sustainability communications, issues management, and community relations across seven United States regions and Canada for Coca-Cola Refreshments.

For information on times and locations for Business Day, and how to RSVP to the event, please visit: http://biz.colostate.edu/newsEvents/Pages/eventDetails/BusinessDay12.aspx

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